Retail

Toys"R"Us expands layaway program

Feb 24, 2010


Consumers will better enjoy the dog days of summer now that Toys"R"Us has expanded its layaway program to include bikes, ride-on toys, swing sets, trampolines, pools, water slides and basketball systems.

The company also continues to offer layaway on a selection of must-haves for infants and toddlers such as car seats, play yards, travel systems and strollers in Babies“R”Us and Toys“R”Us stores nationwide.  

“Thousands of customers took advantage of layaway during the 2009 holiday season, so we’re pleased to offer this service as customers countdown to warmer weather and outdoor play or begin designing a nursery,” said Greg Ahearn, svp, marketing and e-commerce, Toys“R”Us, Inc.  “Whether customers are looking to purchase pools and swing sets to provide hours of at-home, affordable fun or baby necessities like cribs and car seats, layaway provides families a convenient way to make smaller payments over an extended period of time.” 

Layaway is also offered on select dollhouses, play kitchens, karaoke machines, keyboards, musical instruments and indoor table games, including air hockey, foosball and table tennis.

All layaway orders require a 20% deposit of the total purchase and a $10 service charge. Customers have 90 days to pay for their items, with 50% of the total due 45 days after the initial purchase date. Payments may be made at the store in the form of cash, check, or credit, debit or gift cards. Merchandise will be made available within 14 days of final payment. 

Layaway will be promoted in print and online advertising, as well as through extensive in-store signage.  More details on the program will be included in brochures available in all Toys“R”Us and Babies“R”Us stores nationwide.
 

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