Fans of HGTV will be at home with the brand as it extends into a wide range of home and garden products.

Working to expand consumer awareness for the brand are several partners including Victoria Classics with fashion bedding and window treatments such as coverlets, comforters, bed spreads, duvets, sheets, shams, toss pillows, drapes and curtains, window panels, and sheers and valances. Products will reflect current and fresh styles that are trend right with a decorator feel featuring both unique designs and solid patterns. 

Natura World is developing a line of healthy sleep solutions including natural, antimicrobial and sustainable comforters, mattress toppers, mattress pads and pillows and Ginsey Home Solutions is producing a line of select bath accessories to include toilet seats and innovative mats for use in the bathroom as well as throughout the home.

Products will be available in spring 2011 at department, home specialty and home improvement stores.

The Beanstalk Group, HGTV’s licensing agency, is responsible for bringing these partners together.